Nationals finally unveil first ever jersey patch sponsorship

The Nationals have finally begun to look into alternative methods of revenue.
Washington Nationals v Arizona Diamondbacks
Washington Nationals v Arizona Diamondbacks | Chris Coduto/GettyImages

On Monday, the Washington Nationals finally made a big financial decision when it comes to the future of their club. No, the team is not being sold again, and us fans will have to hope that the Lerner family will actually invest in the club this offseason as the team continues to struggle on the field.

No, the team is not getting a miraculous extension done with any of their young superstars like CJ Abrams, James Wood, or MacKenzie Gore, at least not yet. That's a topic for another article, but the team did at least finally adapt to a modern trend that will help them keep pace with teams around the league.

The Washington Nationals will finally feature an official jersey sponsorship beginning in today's series opener against the Detroit Tigers, with the club announcing a partnership with AARP, or the American Association of Retired Persons. The organization is very well-known as they are a gigantic company, with a very large national footprint. While the financials of the partnership are unknown to the public at this time, it's safe to say that the Nationals are definitely going to have a little bit of extra money with their new partnership in place.

As for the jerseys, the team will feature a rectangular logo on each of their jerseys, with the patch taking on 2 variations for each of the jerseys. The one that will be seen most often is a white box with the red AARP letters inside, which will be featured on the road grey jerseys, the City Connect blue jerseys, and the alternate red and navy jerseys. The home white jerseys will feature an inverse of the logo, with a red box and white AARP letters inside of it.

This is big news, as the Nationals were one of a handful of MLB teams that had yet to announce a partnership with a company for a jersey sponsorship, but have now joined the wave as the team searches for extra streams of revenue. While we are still awaiting the team to officially announce a new naming rights partner for Nationals Park, this is very much a step in the right direction for an organization that has consistently struggled to adapt to change.

As many people pointed out on social media, AARP would have been a perfect sponsor for the 2019 World Series team, which collectively was the oldest team in baseball by a wide margin. That team featured several players that were in the twilights of their careers like Ryan Zimmerman, Sean Doolittle, Fernando Rodney, and others who all are now just a few years away from being able to qualify for their own AARP membership.

Nonetheless, whether the Lerner family is trying to generate as much revenue as possible to make the team more attractive for a sale or to simply line their own pockets, this is a big deal, and the patches won't even be that noticeable once fans get used to seeing them every night.


What do you think of the Nationals' new AARP partnership? As always, please let me know on X, @DCBerk.

More Nationals content from District on Deck